Market Research

PEL’s one of the core competencies is Market research, we have completed over 300 market surveys in various sectors like Oil and Gas, Urban Development, Textiles etc. We make an organized effort to gather information about target markets or customers as it is a very important component of business strategy.

PEL draws a distinction in Market Research by providing important information to identify and analyze the market need, market size and competition and the systematic gathered and interpretation of information about individuals or organizations using statistical and analytical methods and techniques of the applied social sciences to gain insight or support decision making to its client.